Turkish People Love But Not Consume Olive Oil

Turkish People Love But Not Consume Olive Oil

Although Turkey is the motherland of olive oil, it is far behind the European average in terms of consumption… According to the “Olive Oil Research ” carried out by Aksoy research’s for Marketing Türkiye, the most important reason for this is the price… 72 percent of consumers think olive oil is expensive. The first address at which olive oil is purchased is 24.4 percent “producers and local sellers…” that is unbranded products! So, what should brands do to increase olive oil consumption? What opportunities does the olive oil market offer brands?

Click to access the report! (in Turkish)

Önceki We Knowed Ali Koç's Vote Rate 3 Months Ago
Sonraki Consumption Habits Of Nationalist Consumers

Benzer içerikler

Results of Our Research on the Nuts Ban on the Seaside Announced

The research carried out by the Copune Sahip Cık Foundation in collaboration with Aksoy Research on the coast of Üsküdar revealed striking results regarding the nut ban imposed by Üsküdar

Our Research on the Cosmetics Industry is in Marketing Turkey Magazine

The cosmetics industry, where the store experience supports touch and interaction, is giving a tough test in pandemic conditions. Because the cosmetic habits of consumers, who have to reconsider their

Our Data Security Research in Marketing Turkey Magazine

Digitalization, which has caused radical changes in social life and habits, has brought various advantages as well as disadvantages. Data security began to be one of the disadvantages that emerged